Practice Implementation Center / Test & Treat / Marketing / Patient-facing marketing resources

Patient-facing Marketing Resources

Overview

This resource provides guidance to assist pharmacists with developing patient-facing marketing resources for pharmacists’ services. Each section outlines general approaches for building a cohesive marketing strategy that can be adapted and tailored to your business. After reviewing this guide, be sure to access the complementary templates and other downloadable assets linked at the bottom of the webpage.

Marketing

The Practice Implementation Center Marketing resources ensure you will be able to let the world know about your new services, with pre-written, professionally designed templates to spread the word and grow your business. With multiple formats, designs, and color schemes, you're sure to find just the right fit for your practice!

Resources Library

Patient-facing marketing resources

Describes techniques and marketing concepts to consider when building your pharmacists’ test and treat services.

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Other healthcare professional resources

Describes various techniques and marketing approaches to targeting other health care professionals to build trust and relationships and ultimately promote your pharmacists’ test and treat services.

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Information on this website is provided by the American Pharmacists Association (APhA) for general educational purposes only and should not be construed as legal, financial, or medical advice. Users are responsible for their own business planning, compliance with laws and regulations, and review of contractual and billing requirements. APhA makes no warranties regarding accuracy or completeness and assumes no liability for actions taken based on this information.

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