APhA Senior Staff Biographies
Mr. Fortin is responsible for the development and implementation of leading-edge strategies to grow APhA membership and business line revenue, and ensuring that APhA is effectively represented to members, the public and other stakeholders.
Fortin has worked as an association executive for more than 20 years. Prior to joining APhA, he held senior positions with the Massachusetts Medical Society, the Infectious Diseases Society of America and the Society of General Internal Medicine. He has served as a consultant and advisor to a wide variety of for-profit and not-for-profit organizations, both as president of High Rock Strategies in Alexandria, Va., and as a vice president with RDW Group in Providence, R.I. He began his career in journalism, serving as a reporter, editor and producer for 10 years in print and broadcast news organizations in Rhode Island and Massachusetts. He has been a Certified Association Executive (CAE) since 2011, and is an active volunteer with the American Society of Association Executives. He earned a Bachelor of Arts in English (cum laude) from Providence College.
As Chief Financial Officer, Joe serves as a business partner to the Chief Executive Officer and Senior Management Team, assessing organizational performance against both the annual budget and long-term strategy. He is responsible for all aspects of the financial affairs of APhA including banking, investment programs, financial management, budgeting, long-range planning and forecasting, financial analysis, and internal control systems, as well as fiscal and operational oversight of the Association’s office building and related office lease operations. In addition, he oversee the effective and efficient operation of APhA’s Administrative Services and Information Technology Departments in support of APhA’s association-wide activities.
Prior to joining APhA, Joe served as Chief Operating Officer (COO) of the National Association of School Psychologists (NASP), a not-for-profit trade association with 26,000 school and clinical psychologists. As the COO, he is responsible for the business and office operations of NASP and the finance and governance of two related charitable organizations. Prior to NASP, Joe was the Director of Finance and Accounting at the American Association of Blood Banks and Chief Financial Officer and Senior Director, Business Operations for The Endocrine Society. Joe, a certified public accountant, received his Bachelor of Arts in Accounting and Finance from the Catholic University of America.
Ms. Keyes is responsible for developing partnerships and alliances with health care stakeholder groups to advance the Association’s professional practice and business agendas. In addition, she creates strategies to market APhA education and communication capabilities and develops specific APhA projects and opportunities to promote the APhA medication therapy management agenda. The APhA business units she oversees include Industry Relations, Chain Relations & National Accounts, Federal Pharmacy Programs, Meetings and Expositions, Access/Sponsored Programs, Live Programming and Training, Marketing, Membership, e-Business, Books and Electronic Products, and Periodicals Publishing.
Ms. Keyes earned a bachelor's degree in pharmacy from West Virginia University School of Pharmacy and a bachelor's degree in biology with a minor in technical writing from Wheeling Jesuit University. Prior to joining APhA in 1993, she worked as a community pharmacist. She is active in many professional and civic organizations.
Ms. Maass has a diverse health policy background, working with federal, state and local governments and stakeholders on the development, coordination and implementation of health policy. Prior to joining APhA, Maass was a Manager with PricewaterhouseCoopers, within its federal sector practice, providing program and strategic management support to military health clients. Maass previously served as Special Assistant to the President for the Domestic Policy Council at the White House. In this position, she was responsible for health issues that were within the Domestic Policy Council’s portfolio, including: Food, drug and device-related issues, health IT, public health, NIH, disease management, aging and veterans and military care and services.
Maass served in various position for the as the U.S. Department of Health and Human Services (HHS), including Executive Director of the Medicaid Commission where she was responsible for the administration of the Commission and the development of the Commission’s recommendations to the Secretary on Medicaid reform for his submission to Congress. Maass was also Acting Director and Deputy Director for Policy for the Office of Intergovernmental Affairs, where she served as a key advisor to the Department’s senior leadership on policy matters and their impact on state, local, and tribal governments and served as Special Assistant to the Assistant Secretary for Health, coordinating prevention-related activities and policy.
Prior to HHS, Maass worked at the U.S. Department of Education where she was a Special Assistant for the Office of Intergovernmental and Interagency Affairs, working with state and local governments on the implementation of “No Child Left Behind.” Before her federal government experience, Maass worked nine years for the Iowa Legislature, specializing in the areas of human services, public health, local government, taxes and technology. Maass is also a registered pharmacist and worked part-time for nine-years in retail pharmacy. Maass received her BSPharm from the University of Iowa College of Pharmacy and her JD from the University of Nebraska College of Law.
Mr. Menighan received his bachelor of science in pharmacy (BSPharm) in 1974 from West Virginia University School of Pharmacy and master of business administration (MBA) in 1990 from Averett College. In 2011, he received an honorary doctor of science (ScD) degree from West Virginia University and he was awarded an ScD by the University of Charleston (West Virginia) in 2010. Prior to his current leadership roles at APhA, Menighan was founder and president of SynTegra Solutions, Inc., in Germantown, Maryland. The company provides supply chain and chargeback auditing and consulting in risk management, 340B systems, anti-counterfeiting, and the technology of medication information. Menighan also founded SymRx, Inc., and developed CornerDrugstore.com©.
Throughout his career, Menighan has served volunteer roles within the profession of pharmacy, including president of APhA from 2001 to 2002 and a member of the APhA Board of Trustees between 1995 and 2003. He was a senior staff member of APhA from 1987 to 1992. While on staff as senior director of external affairs, he managed state affairs, public relations, new business development, and practice management issues. His other professional experiences include management of the PharMark Corporation, creator of RationalMed©, and licensor of systems for states to conduct drug utilization review for millions of state Medicaid enrollees. Menighan also founded and was a 20-year Medicine Shoppe owner in Huntington, West Virginia, and he is a current partner in Pharmacy Associates, Inc., a multistate specialty pharmacy that today serves patients in much of the United States.
Mr. Rothholz is responsible for implementation of key strategic initiatives within the Association’s Strategic Plan as well as management of APhA alliance participation and other external activities. He is a 1984 graduate of the University of Florida College of Pharmacy and has worked as an association executive for over 24 years. In 2005, he earned a master of business administration with an emphasis in health care management from Regis University.
Before taking a position with APhA, Mr. Rothholz served as Executive Director of the Alabama Pharmacy Association from 1989 to 1994, and was the first pharmacist executive for that organization. Prior to his tenure in Alabama, he served on the staff of the Florida Pharmacy Association from 1984 to 1989. He has practiced in chain and independent community pharmacies as well as nursing home, hospital, and managed care practice settings. His professional experience includes developing continuing education programs, editing professional publications, overseeing legislative and regulatory activities, and developing pharmaceutical care programs such as the implementation of pharmacy-based immunization services.
Mr. Rothholz is a member of several immunization coalitions and serves on the Executive Committee of the AMA/CDC National Influenza Vaccine Summit and Advisory Board of the Immunization Action Coalition. He has worked on projects involving collaboration between pharmacists, physicians, and other health care professionals leading to improved patient care outcomes.