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APhA

Pharmacy Professionalism Toolkit for Students and Faculty
Provided by the APhA-ASP/AACP Committee on Student Professionalism

AACP

NEW STUDENTS
White Coat Ceremonies

Description of activity
In an effort to demonstrate professionalism, many colleges of pharmacy have implemented a White Coat ceremony for new students. These ceremonies are often held early in the students’ experience, for example during orientation, the first day of class, or some time during their first semester. Some schools hold the ceremony in the third year as students move from the didactic to the clinical portion of their Pharm.D. degree program. Each ceremony should be developed around the unique needs of each school. The White Coat ceremony may be planned during the day or in the evening. Often the ceremony is held in conjunction with a social event, such as a lunch, dinner, or reception. It is a time of celebration and remembrance. A keynote speaker may be invited as well as other prominent members of the community, such as legislators, campus administrators, or the president of the state pharmacy association. Many schools also include parents, spouses, current students, and faculty members in the celebration. In addition to giving each student a new white coat, the ceremony may include a time for students to recite the Oath of the Pharmacist or the Pledge of Professionalism. Several schools have new student class write its own oath or pledge to be recited at the ceremony.

Rationale
The “white coat” is a powerful symbol of the awesome responsibility that pharmacists have as healthcare providers. The presentation of the white coat to new students represents their passage into the pharmacy profession with all the opportunities and responsibilities associated with professionalism. The ceremony also provides an opportunity for the class to come together (to celebrate a significant event together) for the first time which is quite memorable for many students. Having family members and other important individuals participate also adds to this event.

Areas of professionalism addressed
The White Coat ceremony emphasizes the professional responsibility that pharmacists have as healthcare providers. Through the ceremony, new students will learn to take pride in being a part of the profession of pharmacy.

Special issues involving planning / promotion / implementation
The important and special meaning of this ceremony can be lost if proper planning and preparations are not made. Ideally, both faculty members and current students should plan this ceremony. Allowing family to witness this event helps to demonstrate the important meaning of the ceremony. Selecting the best time and date is probably the most difficult task based on everyone’s busy schedules. The planning committee must prioritize which target groups are the most important. For example, if the goal is to have as many family members as possible involved, then the event needs to be scheduled during the weekend. If the group wants a large alumni turnout, then later in the evening on a weekday would be the best. This ceremony should be planned several months in advance, and invitations should be sent to students and family members with enough advance notice for them to make arrangements to travel to the school. Invitations to keynote speakers, alumni, and pharmacy state leaders should also be sent well ahead of time. In order to emphasize this special occasion, the ceremony should be held away from campus or at a special location on campus.

Examples of programs and resources

  • Butler University
  • Howard University
  • University of Arkansas for Medical Sciences
  • University of California, San Francisco
  • University of Florida
  • University of Maryland
  • University of Michigan
  • University of Nebraska

2004 AACP School Posters:
“Successful Professionalization of Pharmacy Students at Mercer University.”
James W. Bartling, Jordana L. Stephens, Mercer University Southern School of Pharmacy.

“A Multi-faceted Approach to Enhancing Professionalism of Pharmacy Students.”
Caroline Zeind, Michelle M. Kalis, Joseph M. Calomo, Martin Zdanowicz, Mehdi Boroujerdi, Massachusetts College of Pharmacy and Health Sciences-Boston.

“Enhancing the Professionalism of Pharmacy Students at the University of Washington.”
Katherine Hale, Gail Caballes, Dana Hammer, Nanci Murphy, University of Washington.

References
Brown DL, Ferrill MJ, Pankaski MC. White Coat Ceremonies in U.S. Schools of Pharmacy. Annals of Pharmacotherapy 2003; 37(10):1414-19.

APhA-ASP/AACP-COD Task Force on Professionalism. White paper on pharmacy student professionalism. J Am Pharm Assoc. 2000; 40:96-102.

Checklist of planning steps

___   identify a planning committee made up of students and faculty to coordinate the event
___   planning should begin 3 months in advance
___   identify target student group (new students and/or third professional year students)
___   decide on a date, time, and location
___   if applicable, contact possible sponsors for the event
___   determine target groups to attend (family, faculty, alumni, state pharmacy leaders, etc)
___   choose invitations and send 4-6 weeks in advance
___   choose the format for the event (dinner, luncheon, ceremony, etc)
___   reserve venue, caterer, AV equipment, etc
___   coordinate fittings and sales for the coats and choose patch, monogramming, etc
___   choose a keynote speaker, if applicable
___   plan the details for the ceremony and have programs printed for guests
___   have students recite Oath of a Pharmacist, Pledge of Professionalism, or unique pledge written by the students
___   insure all deposits and final payments are made for venue, caterer, equipment, white coats, etc
___   write thank you notes to keynote speaker, sponsors, and others who played an important role in the event
___   gather feedback and ideas to improve the event for the following year
___   maintain and update a notebook with all details of the planning process

Student Orientation
Professionalism Orientation Booklet
Peer Mentoring Programs
Introduction to Student Pharmacy Organizations
White Coat Ceremonies
Public Affirmation of Professionalism
Service Projects in Community
Charity Fundraisers
Outside Speakers to Reinforce Messages
Introductory Pharmacy Courses
Student Portfolio Process
Integration into Residence Life Programs
Issues for 0-6 Programs
Issues for Distance Learning Programs
Issues for Religious-Affiliated Programs
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