Careers in Pharmacy
Pharmaceutical Industry
Careers in the Pharmaceutical industry, working for pharmaceutical
manufacturers, consist of three basic types: the research and
development of new products, and sales and marketing of the company.
These positions involve little contact with patients, but extensive
contact with pharmacists and other health professionals, particularly
physicians and other prescribers. This contact is not patient related,
but related to a specific medication or disease state.
According to the Pharmacy Manpower Project, approximately 2% of all
active pharmacists’ time is spent in careers within the
pharmaceutical industry.
Valerie Schmidt, B.S.,
Pharmaceutical Sales Representative
Eli Lilly & Co. , Marietta, Georgia
Valerie Schmidt, a 1996 graduate of West Virginia University School
of Pharmacy, is responsible for educating primary care physicians about
the uses and benefits of specific Lilly products. In her territory,
which encompasses a two-hour (driving time) radius in the Atlanta area,
Valerie visits doctors on a regular basis, provides literature and
samples, describes key aspects of the products she represents, and
answers questions. On a typical day of sales calls, she sees about eight
to ten physicians. She spilts the territory with another primary care
sales representative; other Lilly representatives cover such specialties
as women’s health and oncology.
“What’s great about this job is being on the cutting edge
of medicine and knowing about pharmaceutical advances early on.”
About 80% of Valerie’s job involves sales calls. The other 20% of
the time she is in her home office writing reports and filling out
paperwork.
A key challenge is gaining access to busy physicians. To be
successful she works at being as knowledgeable as she can and providing
objective information, so that physicians see her as a helpful, credible
resource. “You have top gain their trust and respect. I like to
think of myself as in a partnership with the physician – providing
valuable information that he or she can use to help patients.”
Qualities she draws on to be successful include assertiveness,
self-motivation, and good communication skills. “You have to be
achievement-oriented and you can’t be afraid to challenge
physicians in a constructive way.”
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